The fashion industry is a major global polluter. Fast fashion’s breakneck pace drives mountains of waste, heavy water and chemical use, rising greenhouse gas emissions, and too-often exploitative labor practices. For clients who invest in luxury personal styling, sustainability isn’t just a charity gesture; it’s a practical way to protect the value of your wardrobe, your health, and the people who make your clothes.

When you choose sustainable, well-made pieces you get more than good conscience: you get garments that last, retain value, and support transparent supply chains. As your stylist, my job is to help you invest in craftsmanship, timeless design, and circular systems that keep your closet elegant and efficient for years. 

Good On You

If you follow Refined, you know we rely on Good On You as a fast, credible brand check. They evaluate brands across People, Planet, and Animals and assign ratings (Great, Good, It’s a Start, We Avoid) based on independent research and public evidence. Using their ratings is an excellent  starting point to work towards building a thoughtful, high-value wardrobe.

Below you’ll find a few of our favorite brands (ranked lowest to highest price) that make meaningful sustainability commitments. Here we’ve included information about each: what the brand is known for, the best items to buy, and their Good On You rating. This guide is tailored for individuals who want to improve personal style while making ethical, impact-driven choices.

Sustainable brands worth knowing 

1.) Pact — Good On You: Good

• What they’re known for: Affordable organic cotton basics that feel effortless and lived-in.
• How they work: GOTS-certified organic cotton, lower-impact dyes, transparent factory lists, and accessible pricing.
• Best buys: Organic cotton tees, underwear, and sleepwear — essential layering pieces for a refined capsule wardrobe.

2.) Everlane — Good On You: Good

• What they’re known for: Modern minimalist staples and a strong transparency narrative.
• How they work: “Radical Transparency” on pricing and factories, increasing use of recycled materials, ongoing audits.
• Best buys: The Day Glove or Renew sneakers, responsibly sourced cashmere, and classic denim or trench coats. They also offer versatile, longwear pieces.

3.) People Tree — Good On You: Great

• What they’re known for: Pioneering Fair Trade, artisan-made garments with character.
• How they work: Long-term Fair Trade partnerships, organic fibers, natural dyes, and craft preservation.
• Best buys: Timeless dresses, hand-embroidered tops, and woven blouses. They specialize in special-but-wearable pieces that elevate a capsule.

4.) Reformation — Good On You: Great

• What they’re known for: Trend-savvy, sustainable pieces that photograph beautifully.
• How they work: Low-impact fabrics, deadstock use, public sustainability metrics, and in-house recycling.
• Best buys: Dresses and tailored pieces in Tencel or deadstock, perfect for events or stylish day-to-night looks.

5.) Veja — Good On You: Great

• What they’re known for: Clean, contemporary sneakers with strong traceability.
• How they work: Organic cotton, Amazonian wild rubber, vegetable tanning options, and transparent sourcing.
• Best buys: V-10 or V-12 sneakers, as well as polished casual staples that pair with tailoring or denim.

6.) Nisolo — Good On You: Good

• What they’re known for: Timeless leather footwear and accessories with ethical production.
• How they work: Transparent factories, worker-welfare commitments, and durable construction built for resoling.
• Best buys: Leather boots, loafers, and belts. Investment accessories that get better with care.

7.) Eileen Fisher — Good On You: Good

• What they’re known for: Soft, minimal womenswear and serious circularity programs.
• How they work: Take-back/resale (Renew), heavy use of organic and recycled fibers, and community-focused initiatives.
• Best buys: Cashmere sweaters, relaxed blazers, and linen separates. As well as effortless layering pieces that travel well.

8.) Stella McCartney — Good On You: Great

• What they’re known for: High-fashion luxury that champions sustainability: no fur, no leather.
• How they work: Investing in alternative materials (e.g., mycelium leather), recycled synthetics, robust sustainability reporting, and advocacy.
• Best buys: Structured tailoring, statement coats, and vegan-leather bags.

9.) Gabriela Hearst — Good On You: Good

• What they’re known for: Quiet luxury, slow fashion, and exquisite craftsmanship.
• How they work: Deadstock use, limited runs, natural fibers, on-site artisanal production, and repair-friendly construction.
• Best buys: Tailored coats, premium knitwear, and linen suiting. All considered refined, long-lived staples.

Make practical, high-impact steps toward a more sustainable wardrobe

1. Start with a wardrobe audit: We can help you assess your actual needs (work, travel, events) so every purchase is intentionally made, fills a gap, and won’t be discarded in a year’s time. 
2. Invest in fit and tailoring: A perfectly tailored garment looks more expensive and lasts longer. Budget for alterations, to ensure you love and wear all of your purchases. Refined partners with some amazingly talented local tailors who can be present during your try-on appointment. 
3. Build a capsule with intention: The foundation of your wardrobe should be a collection of neutral, interchangeable pieces that can be styled numerous ways. Shopping for high quality, ethically produced basics, in addition to a few statement items, reduces impulse buys and maximizes outfit options.
4. Prioritize repair: Make repair part of your ownership plan; it’s cheaper and greener than replacing. Refined can connect you with experts who can bring new life to old or damaged pieces.
5. Use resale and rental for one-offs: Buy secondhand for rare pieces and rent for black-tie events. 
6. Favor brands with circular programs: Look for take-back, resale, and repair offerings when choosing new pieces. Examples include – Patagonia (Worn Wear), Lululemon (Like New), Levi’s (SecondHand), Eileen Fisher (Renew), Girlfriend Collective, Reformation, Madewell (Forever), The North Face (Clothes the Loop), Adidas (Infinite Play), Faherty (Second Wave), and Carhartt.
7. Buy quality materials you can care for: Avoid polyester and acrylic whenever possible. When shopping focus on natural fibers and sustainably produced synthetics. The best examples include: organic cotton, linen, wool, cashmere, Tencil, Lyocell, and hemp. 
8. Verify sustainability claims: Cross-check with Good On You, certifications (GOTS, Fair Trade, B Corp), and brand transparency reports.
9. Care smartly: Follow care labels, cold wash when possible, store cashmere and leather properly, and limit dry-cleaning.
10. Plan end-of-life: When possible, choose brands with recycling or take-back options. When this isn’t an option consider resale channels, or support local donation options, before disposal. When clothing becomes irreparably damaged or stained, consider textile recycling options. 

For clients who want intentional luxury

Sustainable style is about refinement, not sacrifice. It’s about investing in fewer, smarter pieces that reflect your taste and values while protecting the people and places behind those garments.Working with Refined, we work hard to not only shop with more intention to reduce waste and overconsumption, but we also focus heavily on sustainable purchases within your budget. Our goal is always to build you a beautiful, lifestyle-appropriate wardrobe, while focusing on sustainability wherever possible. Together we can audit your closet and create a personalized buying plan, a targeted strategy to elevate your look, reduce wardrobe waste, and turn every purchase into an intentional investment. Let’s make your wardrobe both beautiful and responsible!